Branding - Corporate Brand Identity

Brand Identity is the outward expression of the brand, including its name and visual appearance which ensures consumer recognition and individuality. A brand identity typically includes a name, logo, and other visual elements such as images or symbols.



Clients are given 3 versions of a basic logo to choose from. Once the basic draft is approved the logo is then refined and finalised.

Corporate Branding Services

Brand Development

Creating strong brands and concepts by building an appealling schema and brand personality.

Strategic Branding

Evaluating brands and conducting competitor analysis to define brand architecture and positioning. Brand perception studies can also inform the creation of a brand proposition and core message.

Corporate identity development and control

Developing the visual identity of brands including logotype and visual look and feel, through to creating brand guidelines for on and offline design applications.

Research

Running online surveys and focus groups, including visual and verbal stimulus to prompt valuable feedback from defined audiences and establish key insights for developing brand strategy.

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Having started a new company with no idea of what to do and where to go to it was wonderful to be in contact with EWT. A very creative and helpful company who provided excellence throughout our dealings with them.

K. E. Moura
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